Netflix on Wednesday started a brand-new subscription policy in India, after a specific period of trial. The cyclic subscription policy is priced at Rs. 199, and it runs only in SD. This policy is only available for mobile and tablet users in India.
This policy has been tailored only for Indian users, as Netflix looks to tap into a price-sensitive market where data consumption on mobile at peak.
The Netflix Rs. 199 cyclic mobile plan is now accessible, and it brings innovations like SD streaming, one alike stream support, and availability on tablets.
There’s no assistance for casting on TV with this low price policy. Netflix says more people sign up on mobile in India than anyplace in the world, as a percentage of total sign-ups.
With this, Netflix provides up to contend better with competing for streaming services like Amazon’s Prime Video and Hotstar, a video streaming platform owned by Walt Disney’s India unit.
This new policy has been in trial for a while now, and it joins another plans priced at Rs. 499, Rs. 649, and Rs. 799.
At the time of trial, Rs. 250 was the acceptance fee charged by Netflix, and it appears to have rethought the choice. To recall, Hotstar prices Rs. 299 per month, while Amazon bundles its video and music streaming services with its Prime membership that is valued at Rs. 129 per month.