The new features rolled by Instagram include Instagram Gifts, new editing updates on Reels and more. The tech giant showcased these new features at a product education workshop held in its Mumbai office.
With Instagram Gifts, creators can now receive gifts from their followers and fans. The Instagram Gifts can be purchased directly within the Instagram app using Stars.
“Viewers can purchase stars and use them to send you gifts on Instagram. Instagram will then provide you with a revenue share from your Reels that received gifts on a monthly basis equal to $.01 for every star received from fans,” said Instagram.
Instagram will start rolling out Gifts feature on the platform in India in the next few weeks. Moreover, the Meta-owned giant has introduced new updates to its Reels editor as well globally, which will be made public in the next few weeks. The update includes features like Split, Speed, and Replace.
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Instagram users can now easily split a single clip into two clips with ‘Split’. The social media platform will also allow them to speed up or slow down their clips with ‘Speed’. tool Meanwhile with ‘Replace’, Instagram users can swap one clip out for another without changing the timing or order of other clips, audio and other elements in their reels.Instagram also introduced GIF comments on posts and Reels, which is now available globally.”Every day, teens and creators are using Instagram to tell their story in exciting ways. This is happening on Reels, as well as other surfaces like Feed, Stories and DMs. We wanted to highlight these diverse use cases to inspire creativity, as well as highlight some new features that will help them build an engaged community,” Paras Sharma, Director of Content and Community Partnerships at Facebook India (Meta), said in a statement, as quoted by IANS.