A lot is happening at the headquarters of the consumer electronic brand Nothing.

The London-based company is all set to launch its next flagship smartphone, Phone (2), in India next month on July 11.

Known for its futuristic look and unique designs, the brand revealed on Tuesday that the second-generation smartphone will feature a premium-tier powerhouse Snapdragon 8+ Gen 1 chipset. The processor will also have an 18-bit Image Signal Processor (ISP) capable of capturing over 4,000 times more camera data than the ISP used on the Phone (1).

The second-generation smartphone from Nothing’s ecosystem is one of the most highly-anticipated products of the year, according to the company.
The announcement was made alongside an image of white octopus tentacles. Little is known about what the Phone (2) has to offer. “Come to the bright side,” the phone caption read.

For all previous Nothing launches, the brand has used an insect, animal or bird. For example, Ear (1) was launched with ladybug imagery, Ear (2) launched with a rhinoceros picture, and Phone (1) had a parrot featured. The manufacturer didn’t reveal why octopus tentacles were used to represent Phone (2), but several experts are speculating on colour-changing features or bioluminescence capabilities.

Meanwhile, Nothing founder Carl Pei announced on Wednesday that an update to the operating system will roll out for Phone (1) users by the end of August. “Software support is very important to us. Nothing OS 2.0 will be coming to Phone (1) users by the end of August,” his tweet read.
The official handle of Nothing also said that it is the year of software for the brand. “OS 2.0 will bring in more elements of our Nothing visual identity and focus on intentional smartphone consumption,” the post said.

Earlier this month, the company announced that Phone (2) will be manufactured in India for local consumers and will be one of the most sustainable smartphones in the market.

With a focus on recycled and plastic-free packaging experience, renewable energy, and product lifespan, the smartphone will boast an SGS_SA (a Swiss multinational firm which provides inspection, verification, testing and certification services), a certified carbon footprint of 53.45 kg, over 5 kg lower than Phone (1).

The company said that this significant achievement given the overall boost in performance, including a 200 mAh increase in battery and a screen that is 0.15-inch bigger than the Phone (1).